Create several models of shirt to launch your product line. To provide samples of the models that you plan. If you do not know how to sew, locate a tailor in your community to make the shirts of sample of your design. You can find people offering services of adaptation by the bias of fabric of the region and cleaning stores dry, or in the yellow pages of your community.
2Join a group focused on the mode of your area or online. Give your samples to buyers of your group for review and comment. Write a survey or a checklist for reviewers. Ask reviewers to comment whether if they love your designs and how they would pay for them. Use comments to modify and improve your shirt.
3Read the directories of suppliers in fashion publications or Web sites to find a manufacturer for your designs. Contact the manufacturers to ask for information on the minimum size of order, delivery time and for a quote. Compare multiple quotes from manufacturers who may deliver your order at a price you can sell to your customers for a profit.
4Ask a taxpayer identification number and to decide on a business entity for your brand. Most start-ups choose to operate as a company or a company. A lawyer who specializes in small businesses, to help you decide the best structure for your business. Open the business bank account and request an account merchant processing so that you can accept the customers credit card payments.
5Create a website for your business featuring your shirt. Take pictures of your merchandise and download them to the Web site. Write engaging content that clearly describes your shirts and what makes it unique. Add a shopping cart to your Web site if you plan to sell your shirts directly to customers.
6Contact the shops of the region and online stores on carrying your designs if you want to distribute your shirts through other retailers. When your budget allows to attract the largest purchasers of detail for your shirts, exhibit your line at a fashion industry show. You can also attend special seminars at trade shows for the specific information of industry suppliers and trends.
7Send a press release from fashion magazines and blogs announcing your new brand. Purchase of affordable advertising space on one or more fashion blogs. Communicate with your customer target through social media on a daily basis to establish the recognition of your brand name.
You can attract customers to your shirt designs by posting them on models. If you cannot afford to pay for professional models, ask friends, associates or satisfied customers to model your shirts in return for discounted or free shirts.
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